Holiday Wish List

There are a few items that we have on our wish list this holiday season, and we just couldn’t wait to share them with you. We’ve picked our top 5, but we’d love to hear what is on your wish list!

5. Jewelry Attache Case III. This is perfect for the person in your life who travels with jewelry or does shows! Holds rings, necklaces, two half-sized velvet pads and has a key lock for safe-keeping.

4. Jewelry Attache Case II. A larger version of #5, this jewelry case also has a combination lock and two full-sized velvet pads for displaying!

3. Rotating Metal Earring Stand. This rotating earring stand doesn’t just work as a great store display! It’s the perfect gift for the woman in your life who loves her earrings and wants to keep them organized. It holds up to 96 pairs of earrings, and has some beautiful metal detailing at the top.

2. Combination Stand. This beautiful stand is a great gift for someone who loves to be organized with their jewelry. Holds up to 20 pairs of earrings and 20 necklaces.

1. Wooden Bead Display Organizer. Do you know someone who loves beads? This is the perfect gift! This bead organizer allows them to organize, store, and display their beads in a simple and elegant way.

Stressing about the holidays?

Here’s why you don’t need to!

With the holiday season approaching, we know how crazy things can get and how busy you are making preparations. ThatÔÇÖs why weÔÇÖre working to make things as easy and stress-free as possible for you. How? Keep reading for 3 ways that weÔÇÖre helping you keep it simple and stress-free this season!

1. Need more gift wrapping supplies, merchandise bags, or jewelry boxes? We have a large inventory of products that are in stock and ready to ship. How fast will it get to you? You can reference the map below to see how quickly your order will get to you after it leaves our warehouse. We process every order within 24-48 hours (except for weekends), so your order doesn’t waste much time in getting on the way!

2. Quantity questions? Product queries? Give us a call! WeÔÇÖd love to chat with you about our quantity discounts and which products will work best for what youÔÇÖre doing. WeÔÇÖll take the time you need to decide what you want, and weÔÇÖll never rush you. ItÔÇÖs our job to make sure youÔÇÖre happy and getting what you need to make your business run smoothly.

3. Holidays are a perfect time for company branding. We think youÔÇÖll like our custom printing process, and nowÔÇÖs the time to start stocking up on printed jewelry boxes, earring cards, and merchandise bags so that you wonÔÇÖt run low during the business of the season. WeÔÇÖd love to help make things easier for you by getting a head start on your custom printing! You can learn more by going to our custom printing page!

As always, you can reach us at 1-888-317-2213 or by email at customerservice@gemsondisplay.com.

Take a deep breath! We’ll help you get through the holidays.

Ideas for a Great Display Case

CREATE a showcase display that will capture the interest of your customers while highlighting the unique qualities of your products with these three simple ideas for a great display case. It doesn’t have to be difficult to create a display that you (and your customers) will love.

1. Stick with basic colors, such as white or black. White tends to be the most popular choice for showcase displays because of it’s elegance and simplicity, but black can be a great option for lighter colored jewelry that you want to stand out.

White displays are a popular choice for showcases.

 

2. Choose the appropriate height for displays. Since display cases dictate the height of your displays, you’ll want to choose display items that aren’t too tall. There are many displays that are created especially for display cases, such as showcase trays, or items like this mini necklace bust that still allow you to display necklaces without the height of a typical necklace bust.

necklace bust
This mini necklace bust is perfect for display cases!

 

3. Keep away from clutter! If you try to put too many things into a display case, your customers won’t know where to look or what to buy. An easy way to direct their attention to particular items is to utilize signs as┬ásales aids. A well-placed sign will catch the eye of your customer and pull it to the product you’d like them to focus on.

Direct attention to products with a well-placed sign.

 

September Lookbook

It’s September! Being outside in the cooler weather (before it gets too cold!) has inspired our September product shoot. We feel that fall is full of lovely inspiration for displays with all of the colors, smells, and scenery. Since art show season is in full swing, we’ve focused on some fun ideas for showcase displays, and these products are all easily transportable and can be used in a showcase. Be inspired!

Texture is important in a great display. Set off your jewelry with the right textures!
creative ring display
Use creative displays to center attention on your pieces.
bracelet display
We love the use of this antique wooden crate with this bracelet ramp! Adds texture, color, and style.
necklace display
Finding colors that make your display pieces pop is important. We love how this dusty blue sets off the white min bust so perfectly.
showcase display
Don't forget sales aids! These work great inside display cases.

 

See the full September Lookbook.

It’s time to show off!

Do you have a showcase display that youÔÇÖre proud of? Send a picture of your showcase that highlights how you use it to isabelle@gemsondisplay.com anytime between now and September 12 at noon EST.

WeÔÇÖll pick our favorite showcase displays to be featured in our newsletter. All entries will be added on our Facebook page in a photo album so that everyone can see your great display ideas!

Email a photo in JPEG format, your name and store name, and a quick tip for a great showcase display to isabelle@gemsondisplay.com for a chance to be in our newsletter!

No entries will be accepted after noon (EST) on September 12. By submitting a photo, you are giving Gems on Display the right to use the photo on Facebook and in the newsletter.

It’s Party Time!

It’s getting to be that time of year when friends gather around for a home show! If you’re an┬áindependent┬áconsultant who does home shows, you know that putting together everything you need for a show can be challenging, especially if you have to travel a long distance. It’s important to keep everything together and ready for an easy, elegant display. That’s where Gems can help!

We have three product categories that we think will make your life much easier when you’re working on getting everything together for a home show. These party picks will help you keep jewelry, beads or gems organized and safe during travel, and make setting up your display simple. Sound like fun?

Our Party Picks

1. Carrying cases make it easy to organize everything in one place! You can slide trays with inserts into a case, which means you can store all your jewelry in one, easy-to-access place. Many of our carrying cases have wheels and they all have accessible handles to make transportation uncomplicated.

2. Jewelry trays. Stackable trays are our pick for home shows or any type of mobile display since they won’t slide around in the carrying case.

3. Customizable inserts. Ring, gemstone, and compartment liners keep your jewelry in place while traveling while velvet jewelry liners make displaying products a breeze.

Keep It Simple

Keep your home show displays simple and beautiful. You’ll attract more recruits the easier you can make it look, so make things easy for yourself by being completely organized with a carrying case, trays, and tray inserts! We know you’ll shine at your show.

Branding with Custom Logo Printing

necklace box
necklace box
Branding is imperative to your business. Having a strong brand is what keeps your customers coming back to you instead of finding someone else.It is also the way in which you create a lasting image for your store through a variety of factors to give your customers a clear picture about who you are, what you do, and how you do it. You can brand yourself through the colors you use, your customer service techniques, where you place your logo, and the type of products you sell, among other things.All of these factors are important, but one of them is especially easy. What is it, you ask? Branding with your logo!Your logo is an excellent way to brand yourselfÔÇöespecially if you use it strategically. Placing your logoÔÇöthe mark of your brandÔÇöwhere your customers will see it often without feeling like it is being thrown at them is one of the best ways to keep your store and your image fresh in their minds. This is easily done with custom logo printing!Having your logo custom printed onto displays, earring cards, gift bags, jewelry boxes, and more is the way to have your logo seen over and over again. This insures that your customers will see your logo while they are browsing your products, again when they get home and take your products out of a gift bag printed with your logo, and again when they take their beads or jewelry out of the jewelry box that has your logo on it. There are many opportunities for branding with custom logo printing.
Brand with your logo!

Getting set up with custom printing couldnÔÇÖt be any easier with services like the one Gems on Display provides. DonÔÇÖt hesitateÔÇöstart branding!

Build Your Brand with Packaging

The summer season is well underway and since these tend to be slightly slower months before some busy holiday seasons, this is an excellent time to be thinking about display ideas and branding. LetÔÇÖs start by going over some gift packaging tips and ideas.

Packaging is more than wrapping a product in tissue paper and placing it in a box or gift bag; it is a way to show your customers how you perceive their business and your store. You can show your customers that you think highly of your business by choosing colors and styles that complement your products. By carefully packaging purchases, youÔÇÖre showing your customers that you care about their business even after the sale is made.

Did you know that you can increase brand awareness with packaging?

As we briefly mentioned, packaging can be used to further your storeÔÇÖs image by creating a gift packaging experience that will stay in the minds of your customers. This process can start with something simple, such as wrapping the purchased items in colored tissue paper and a matching bow.

Beyond these basics, if you view packaging as part of your storeÔÇÖs image, you can utilize packaging to increase brand awareness and make it a brand building solution. A brand canÔÇÖt be built with a box, but it can be built with a comprehensive program.

What do we mean by a comprehensive packaging program for branding? Everything, of course! Every part of packaging can be used to build your brand, from jewelry boxes to bags to imprinting logos on boxes. Seize packaging as an opportunity further your brandÔÇÖs reputation by recognizing that this is an imperative part of your storeÔÇÖs image.

Some jewelry supply stores are able to assist you in building a packaging program for your specific company. Let your creativity abound this summer as you discover new ways to build your companyÔÇÖs image through packaging!