Elevate Your Brand with t Dynamic World of Custom Printing

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Custom Printing and Custom Cards

In a world saturated with digital communication, the allure of custom printing for businesses is stronger than ever. The ability to transform digital designs into tangible assets offers a range of benefits that can elevate a business’s brand identity, marketing efforts, and customer engagement. In this blog post, we’ll delve into the manifold advantages of custom printing, exploring how it can be a game-changer for businesses looking to make a lasting impact.

Enhancing Brand Identity

Custom Roll Labels

Custom printing is a potent branding tool that goes beyond the digital realm. It allows businesses to translate their unique brand identity onto physical materials, creating a consistent and recognizable presence. From business cards and stationery to packaging and promotional materials, custom printing offers a tangible way to convey your brand’s essence.

In an era dominated by digital advertising, the tactile experience of custom-printed materials stands out. A well-designed custom print piece has the potential to capture attention in a way that an email or online ad might not. Whether it’s a creatively designed flyer or a beautifully printed catalog, custom printing helps your business break through the digital noise and leave a memorable impression.

Tangible and Memorable

Custom Printed Cotton Filled Boxes

Physical materials created through custom printing have a lasting impact on recipients. When potential clients and customers hold a well-crafted printed piece in their hands, it creates a personal and tangible connection. This sensory experience contributes to a deeper engagement with your brand and message.

Custom printing exudes professionalism and attention to detail. A business that invests in high-quality printed materials showcases a commitment to excellence, which, in turn, builds trust and credibility among customers, partners, and stakeholders.

Tailored Marketing Solutions

Blue Leatherette Jewelry Box

Custom printing offers a range of marketing solutions tailored to your business’s specific needs. Whether you’re launching a new product, promoting a special event, or simply reinforcing your brand message, custom printing provides versatile tools to achieve your marketing objectives.

From personalized direct mail campaigns to custom event invitations, businesses can create a sense of exclusivity and importance for their customers. The ability to address customers by name and offer tailored content through custom printing enhances the overall customer experience.

Conclusion

Card Coupon Code

In an increasingly digital world, custom printing stands as a bridge between the virtual and the tangible. Its benefits for businesses are numerous and impactful, from enhancing brand identity and standing out in the digital landscape to fostering personal connections and diversifying marketing strategies. By harnessing the power of custom printing, businesses can create a distinct and memorable presence that resonates with their target audience. So, whether you’re a startup or an established enterprise, consider how custom printing can propel your business towards success by leaving a lasting mark in the hands of your customers.

See Our Custom Printed Playlist

YouTube Playlist

Wedding Rings are Interesting – A Historical Take On This Timeless Tradition

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Wedding rings have long been cherished symbols of love, commitment, and unity. Worn on the fourth finger of the left hand, these circular bands have transcended time, cultures, and traditions, evolving into the cherished symbols we recognize today. Join us on a fascinating journey through history as we explore the origins, symbolism, and transformations of wedding rings.

Ancient Beginnings

Ancient Egyptians believed that the "vein of love" ran directly from the fourth finger to the heart, leading them to wear rings on this finger.

The tradition of exchanging rings dates back thousands of years. Ancient Egyptians believed that the “vein of love” ran directly from the fourth finger to the heart, leading them to wear rings on this finger. These early rings were typically made of braided reeds or hemp and symbolized eternity, with no beginning or end.

Roman Influence

The Romans, known for their love of extravagant displays, contributed significantly to the evolution of wedding rings. Around the 2nd century BCE, they began using iron rings to signify their marital status. As time passed, these rings transitioned to gold, symbolizing wealth and social status. Roman rings often featured intricate engravings, such as the famous Claddagh design, which consisted of two hands holding a heart topped with a crown.

Medieval Symbolism

During the Middle Ages, wedding rings gained religious significance. The Church declared that rings were a symbol of fidelity and represented a sacred bond. Rings often featured religious symbols, such as crosses or images of saints. Additionally, the practice of engraving romantic phrases or the couple’s initials on the inside of the ring became popular during this time.

Renaissance Elegance

The Renaissance era marked a resurgence in the use of gemstones and ornate designs in wedding rings. The rings became more elaborate, often featuring intricate filigree work, enamel detailing, and the inclusion of precious gemstones. These rings were a symbol of the wearer’s wealth and social standing and were highly coveted among the nobility.

Victorian Sentimentality

The Victorian era brought with it a focus on sentimentality and romanticism, greatly influencing wedding ring designs. Rings from this period often featured intricate engravings, such as floral motifs or lovers’ knots, and were adorned with gemstones like diamonds and sapphires. Additionally, the use of birthstones gained popularity as a way to personalize wedding rings.

Conclusion

The history of wedding rings is a testament to the enduring power of love and commitment. From humble beginnings in ancient civilizations to the ornate designs of the Renaissance and the sentimental motifs of the Victorian era, these circular bands have evolved while retaining their symbolism. Today, wedding rings serve as a beautiful reminder of the eternal bond between two individuals. As we continue to celebrate love and unity, the legacy of wedding rings shines brighter than ever.

Discover The Best Beauty Of Handmade Craftsmanship – Make Something Truly Unique

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Introduction

In a world dominated by mass-produced goods, handmade jewelry stands out as a testament to the beauty of craftsmanship and individuality. Afterall, every piece tells a unique story, bearing the mark of the artisan’s skill and creative vision. Join us on a journey into the world of handmade jewelry, where passion and artistry intertwine to create wearable works of art.

Perfectly Imperfect

"Find perfections in someone's imperfections"
-Akshay Vasu

One of the most enchanting aspects of handmade jewelry lies in its imperfections. Clearly, handmade jewelry carries the subtle marks and nuances that make each piece truly one-of-a-kind. Although it’s hard to say why, machines offer an unnatural look and feel. Imperfections are something to be celebrated. This adds character and soul to the jewelry and reflecting the hand of the artist.

Don’t Sweat The Technique

Handmade jewelry often incorporates traditional techniques that have been passed down through generations. Explore the diverse array of techniques employed by artisans, such as metalsmithing, wire-wrapping, enameling, and beadwork. Gain insight into the intricate processes involved and the skill required to create intricate designs by hand.

You Control the Process

In an era of increased environmental consciousness, handmade jewelry embodies sustainability and ethical practices. Dive into the world of eco-friendly materials, upcycling, and ethically sourced gemstones. Explore how artisans prioritize sustainable production methods, making conscious choices that minimize the environmental impact.

Customization at Your Fingertips

Handmade jewelry lends itself beautifully to customization and personalization. Discover the allure of personalized pieces, from engraved messages to birthstone accents, allowing wearers to create unique keepsakes that hold deep personal meaning. Explore the role of handmade jewelry in commemorating special moments and celebrating individuality.

Outro

Handmade jewelry is more than just an accessory—it is an embodiment of art, passion, and individuality. From the skilled hands of artisans to the heartwarming stories behind each piece, handmade jewelry offers a glimpse into a world of craftsmanship and creativity. As we embrace the beauty and artistry of handmade jewelry, we celebrate the enduring allure of handmade treasures that transcend trends and create connections between artists and appreciative wearers.

See Past Simple Colors – Explore Color Theory

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Generally speaking, we all can see colors in some way or another. However, rarely is it discussed or thought of as more than mere hues. This is a tragedy to the senses, because colors provide so much information to the human mind. Colors have the ability to inspire, motivate, and instill a deep feeling. With this in mind, it’s hard to say that color is a trivial thing. Indeed, color is something to be celebrated and explored in depth. That being said, in this article we are going to discuss color theory, and how this relates to arranging your jewelry or merchandise.

What is Color Theory?

Color theory in photos

First things first, let’s touch on the main event: Color Theory. Color theory is a train of thought in which it is assumed that color can be arranged in such a way as to be aesthetically pleasing. Through this arrangement a message can be sent from designer to receiver. In other words, sorted colors can influence you. This is an AMAZING thought, and by all seen records has a lot of evidence backing this assumption. For example, red can make you hungry; whereas blue can calm you down. This is a fascinating concept, but let’s applies this to the heart of the issue: You.

You plus Color Theory Equals Smiles

When properly understood, color theory can be harnessed as a useful and nearly vital marketing tool. Let’s look at some examples, and briefly compare and contrast the emotional response that the color pairing can bring. Let’s go with a fan favorite, blue versus red. See Figure 1.1

Figure 1.1

The first thing that I notice is the difference in the background color. However, the tone of the white box in real life is the same tone between the two photos. But how can that be? It’s an interesting concept called reflected light waves. Putting aside science talk, light bounces off of an item, influencing the tone of surrounding items. This is easier to see in a light box. Therefore, we can conclude that we you select a jewelry box color, not only does it influence the look and feel of the item contained within the box, but also the surrounding pieces.

Another quality to note is the reflection on the ring in the blue box appears to be more sparkly than the red box. This is because blue light has shorter wave lengths, and produces more energy (aka sparkliness) than the red counterpart. Red is in fact the OPOSITE of blue. Red has longer light waves and conversely produces less energy (aka LESS sparkliness). But why does this matter?

Trust Me Color Theory Matters

With the example in mind, imagine your jewelry case or window display. What are you trying to accomplish? Do you want the customer to just look? If mere attention is what you seek, than there are tons of obnoxious tactics you can employ (such as infamous sign twirlers). However, the message you are trying to convey may be lost in translation.

If you wanted to instill the look that your gemstones are the sparkliest bling than choosing a blue box is a great route to go. The blue box provides a stronger reflection, while maintaining that chill approachable feel. The redder box conveys a sense of urgency and may motivate a sale, especially around Valentine’s Day.

Fun Fact – Red makes things appear closer 

Let Us Wrap This Up

Color is more to your business than you might have thought possible. Through this tertiary exploration we see that color influences the look and feel of your business. It can also provide motivation to your customers in closing a sale. So, the next time you’re looking to redo your shop front, take a moment and reflect on the color palette you select. Your inner fashionista  will thank you for the consideration.


Like What You See?

If you enjoyed the jewelry boxes in this post, check them out on our site!

We are OPEN! Gems On Display is considered an essential business!

Dear Valued Customers,

To all of our valued customers, during these difficult times Gems On Display will stay open to provide the essential packaging supplies required by our varied customer base.


Please be aware that we are operating on a skeleton crew at our distribution center as most employees have been directed to work from home where possible. We will process your orders as expediently as possible, while giving priority to those serving in critical industries.


To maintain the safety of our employees, suppliers and customers all government guidance is being followed as directed.


Gems On Display is considered an essential business by the State of Ohio due to the following provisions:

  • Workers supporting groceries, pharmacies and other retail that sells food and beverage products
  • Employees and firms supporting food, feed, and beverage distribution, including warehouse workers, vendor-managed inventory controllers and blockchain managers
  • Workers who support the manufacture and distribution of forest products, including, but not limited to timber, paper, and other wood products
  • Manufacturers and distributors (to include service centers and related operations) of packaging materials, pallets, crates, containers, and other supplies needed to support manufacturing, packaging staging and distribution operations

Most importantly we hope the best for you and yours as we all work together through these difficult times.

Rick Girona and family,

We Strive to Serve You

Gems On Display is committed to serving your business with a quick turn around time and excellent customer service. With over 20 of experience, our team of sales representatives, designers, and marketers look for ways of improving your shopping experience and business. We appreciate working with you on your projects and look forward to working with you again.

Gems On Display is a family owned and operated business. We specialize in providing packaging and displays to jewelry makers from around the world. We are eager to providing you with the quality you crave at an affordable price!

If you have any questions or concerns, please feel free to contact us:
419-830-3104´╗┐

Gems On Display – YouTube

Any jewelry maker knows the value of a good picture in marketing. A picture can more accurately and captivatingly show the facets of their rings, necklaces, watches, and more than even the most poetic of descriptions could. Even further, with branding and logos tastefully placed, the picture can help express style and signature touches, and leave the customer with a positive impression of the product and the people behind it.

Truly, thereÔÇÖs a reason they say ÔÇ£a pictureÔÇÖs worth a thousand wordsÔÇØ.

And what is a video but a thousand pictures?

Gems on Display is proud to introduce our newest series of videos to help provide the best service and information to our discerning clientele. Our videos cover a variety of subjects, including but not limited to: helpful information, easy to follow tutorials, demonstrations of products, unboxing of new items, sneak peeks at the manufacturing process, and much more.

Custom Printing at Gems on Display


Custom Printing at Gems On Display

The first of our latest releases covers custom printing, and tells it in the meaningful, expressive way that only video can. Please, take a moment to enjoy it, and learn how our affordable and finely crafted custom printed selections can help you and your business immensely.

Eager for more? YouÔÇÖre in luck! Our next video is already almost finished, with many more in production. Stay tuned for a detailed tutorial on how to set up an account with us, upload a logo, and discover the perfect selection for you. You wonÔÇÖt want to miss this!

New, Lower Prices!

lower prices

Dear Friends,

If youÔÇÖve been following our emails, youÔÇÖve seen the price changes weÔÇÖve been making in recent weeks. We are very excited about these lower prices and wanted to share with you why weÔÇÖre doing this and what it means for you.

It has always been the goal of Gems on Display to assist you in every way possible as you take your company to the next level. Whether that has been through jewelry displays, packaging, custom logo printing, or all of the above, our commitment to you has remained unchanged. Providing you with excellent customer service, high quality products and affordable prices is important to us.

After some thought, weÔÇÖve decided that we can serve you best by re-evaluating our pricing and making reductions wherever we are able. It wonÔÇÖt happen all at once, but weÔÇÖre going through our inventory piece by piece to see where we can make things more affordable for you.

WeÔÇÖll also be continuing our offer of free shipping for orders over $75 and flat rate shipping for orders under $75. * It may appear that some of our competitors have lower product costs, but youÔÇÖll find that when you add in their shipping costs, your total order cost will be higher than anticipated. We donÔÇÖt think this is fair to you, which is why weÔÇÖre lowering prices and keeping our shipping simple. We want your total order cost to be as affordable as possible.

One final note, we havenÔÇÖt changed products or suppliers. The only time we do that is when weÔÇÖre able to offer you a better product or value. These price reductions are for the same products you know and love. (Spoiler alert: some of these price cuts are as high as 45%!)

Enjoy shopping!

Warmly,

Rick G.

President, Gems on Display

jewelry storage organizer
This popular jewelry storage organizer has a new, lower price!

 

*Offers only valid in the 48 contiguous states.

 

 

Building a Relationship with Your Customers

building a relationship with customers
Image courtesy of stockimages / FreeDigitalPhotos.net

Building a relationship with your customers is an important part of a business. You can have a great product, but if you don’t have a good relationship with your customers, you’ll have trouble creating brand loyalty. It doesn’t have to be a daunting task to create a genuine relationship with your customers, and here are just a few of the many things you can do.

1. Be friendly (and be genuine). When customers are in your booth or store, don’t ignore them. Welcome them to your space with a kind smile and eye contact. Ask if they are looking for anything in particular, and point out the general layout of your store or booth.

2. Be engaging. You can engage your customers in so many ways in this technological age that this one shouldn’t be too challenging to accomplish. Not only can you engage customers when they are in your store or booth, but you can also be connecting with them online via social media outlets such as Facebook, Twitter, or Instagram, or through email lists. Share your favorite products with them, involve them in your design/creative process, and keep them updated on your products.

3. Be responsive. When you’re creating conversations with your customers, listen to what they are saying. People usually aren’t afraid to tell you what they do and do not like about certain products, and you can use this to meet their needs and create products they won’t be able to resist. Even if it’s hard, listen when they tell you something isn’t working.

Of course, there are so many more things that can be done to improve your business and create a relationship with your customers, but these three B’s of relationship building are a great place to start! What are your favorite ways to connect with your customers?

 

Cover photo image courtesy of adamr / FreeDigitalPhotos.net


Day Twelve: Aluminum Jewelry Tray + FREE Liner!

12 Days of Deals–Day Twelve

Buy an Aluminum Jewelry Tray and get a FREE Liner!

The details: This elegant aluminum tray comes with a free gemstone liner today! Buy one AL831K at regular cost and receive an 83-2M(WH) for free! (That’s a value of $5.15 for free!) The aluminum tray liner comes with a glass lid and a clasp for secure viewing and displaying. Free liner is white foam with 36 acrylic gem jars. Ideal for display gems, beads, charms, and lockets.

 

Aluminum Tray (liner pictured not included):

aluminum jewelry tray

 

 

 

 

 

 

 

 

 

FREE 83-2M(WH):

gemstone liner

 

 

 

 

 

 

 

 

 

 

(Cover image  courtesy of samarttiw at FreeDigitalPhotos.net)